{
  "lead": {
    "address": "5149 Country Hills Blvd NW #206, Calgary",
    "analysis_error": null,
    "analysis_version": "v2_reconciled_scored_2026_05",
    "analyzed_at": "2026-06-23 18:36:09",
    "approved_for_send": 1,
    "archived": 0,
    "audit_attempts": 1,
    "audit_completed_at": "2026-06-23 18:36:09",
    "audit_issues": "[\"There are no visible testimonials on the homepage, which reduces trust for first-time visitors - that often leads to hesitation or comparison before they contact you.\", \"I counted 29 scripts and 21 images on the homepage (1 blocking scripts, 3 images without lazy-loading). That can slow down initial load and add friction before visitors engage - which often leads to early drop-off, especially on mobile.\"]",
    "audit_last_error": null,
    "audit_locked_at": null,
    "audit_locked_by": null,
    "audit_status": "audited",
    "authority_score": null,
    "body_text": "All Smiles Dental Care | Family Dentist in NW Calgary Home Our Practice Procedures Patient Info Contact Book Online Pay Now Healthy Smiles for the Whole Family Premium, gentle dental care in NW Calgary with extended evenings, Saturdays, and same-day emergency visits. Your family\u2019s smile, in trusted hands. Book Online 403-777-3567 Urgent Care Call Us Why Us Book Online Implants \u0026 Crown from $3,000 Free Denture Consultation 0% Financing Available Direct Insurance Billing Same-Day Emergency Care Invisalign\u00ae Clear Aligners Extended Hours Evenings \u0026 Saturdays Family-Friendly Atmosphere Modern Dental Technology Gentle, Pain-Free Care Implants \u0026 Crown from $3,000 Free Denture Consultation 0% Financing Available Direct Insurance Billing Same-Day Emergency Care Invisalign\u00ae Clear Aligners Extended Hours Evenings \u0026 Saturdays Family-Friendly Atmosphere Modern Dental Technology Gentle, Pain-Free Care Extended Hours We offer evening and weekend appointments to fit your busy schedule. Emergency Care Dental emergencies happen. Call us for same-day emergency appointments. Flexible Payment Direct insurance billing, 0% financing, and multiple payment options available. Family-Friendly We welcome patients of all ages. Bring the whole family for comprehensive care. Current Offers Save On Your Next Visit Take advantage of our current promotions, designed to make premium dentistry affordable for the whole family. Save $500 Dental Implants Starting at $3,000 Implant + Crown package with free consultation. Replace missing teeth with natural-looking, permanent results. Book Free Consultation Free Free Denture Consultation No Cost, No Obligation Get back your confident smile. Custom dentures and partials, crafted for comfort and a natural look. Book Consultation New Patients New Patient Welcome Direct Insurance Billing Comprehensive exam, digital X-rays, and a personalized care plan with 0% financing options available. Get Started About All Smiles Dental Care Your Trusted Dental Partner in NW",
    "booking_cta_present": null,
    "booking_link": "https://www.allsmilesdentalcare.ca/appointment/",
    "bounce_count": 0,
    "bounced_at": null,
    "business_memory_id": 758,
    "candidate_fingerprint": "6423236c7d0077919ea2f802688bda527a3688b3",
    "city": "Calgary",
    "commercial_angle_normalized": "booking-quote-friction",
    "contact_extraction_metrics": "{\"pages_checked\": 1, \"pages_with_contact_signals\": 1, \"emails_found_raw\": 5, \"emails_rejected\": 0, \"extraction_sources_used\": [\"footer\", \"json_ld\", \"mailto\", \"script_blob\", \"visible_html\"], \"crawl_depth_reached\": 0, \"extraction_runtime_seconds\": 0.58, \"retry_count\": 1, \"failure_type\": null, \"retry_after\": null, \"domain_health_status\": \"healthy\", \"domain_health_reason\": \"reachable\", \"js_contact_attempted\": 0, \"js_contact_status\": \"skipped\"}",
    "contact_form": 0,
    "contact_form_present": null,
    "contact_page": "https://www.allsmilesdentalcare.ca/contact/",
    "contact_pages_checked": "[\"https://www.allsmilesdentalcare.ca/\"]",
    "contactable": 1,
    "conversion_score": 100,
    "created_at": "2026-06-23 18:17:55",
    "cta_text": "Contact",
    "customer_status": null,
    "customer_status_at": null,
    "delivery_status": "sent",
    "do_not_contact": 0,
    "domain": "allsmilesdentalcare.ca",
    "domain_final_url": "https://www.allsmilesdentalcare.ca/",
    "domain_health_checked_at": "2026-06-23T18:20:56+00:00",
    "domain_health_reason": "reachable",
    "domain_health_status": "healthy",
    "email": "info@allsmilesdentalcare.ca",
    "email_confidence": "high",
    "email_source": "mailto",
    "enrichment_attempts": 1,
    "enrichment_completed_at": "2026-06-23 18:20:57",
    "enrichment_failure_type": null,
    "enrichment_last_error": null,
    "enrichment_locked_at": null,
    "enrichment_locked_by": null,
    "enrichment_retry_after": null,
    "enrichment_status": "contact_enriched",
    "experiment_control_group": 0,
    "experiment_id": null,
    "experiment_variant": null,
    "expert_confidence": 10,
    "expert_review_v2": "{\"primary_issue\": \"missing or weak CTA\", \"evidence\": [\"The only detected CTA is \u0027Contact\u0027 \\u2014 a passive, low-urgency label that gives no incentive or direction (e.g., no \u0027Book Appointment Today\u0027 or \u0027Schedule Free Consultation\u0027), making it easy for visitors to defer action.\", \"Despite 342 reviews and a 4.7 rating \\u2014 strong social proof \\u2014 there is no visible trust badge, certification, or urgency trigger (e.g., \u0027Accepting New Patients\u0027) paired with the CTA to convert that credibility into immediate bookings.\"], \"impact\": \"A dental site\u0027s primary conversion goal is appointment bookings. A generic \u0027Contact\u0027 CTA with no appointment-specific language or urgency means high-intent visitors \\u2014 who are ready to book \\u2014 have no clear next step, directly reducing new patient acquisition.\", \"recommended_angle\": \"Replace \u0027Contact\u0027 with a high-intent CTA button such as \u0027Book Your Appointment Today\u0027 placed prominently above the fold, paired with the 4.7-star / 342-review social proof and an \u0027Accepting New Patients\u0027 trust signal to create urgency and reduce friction.\", \"expert_confidence\": 10, \"confidence_inputs\": {\"screenshot_used\": false, \"evidence_count\": 2, \"clarity\": 2, \"classifier_confidence\": 1}, \"reconciliation\": {\"visual_headline\": \"HealthySmilesfortheWholeFamily\", \"headline_confidence\": \"low\", \"visual_cta_text\": \"likely Contact\", \"cta_confidence\": \"low\", \"visual_reviews_visible\": true, \"reviews_confidence\": \"low\", \"visual_trust_visible\": false, \"trust_confidence\": \"low\", \"visual_uncertain\": true}, \"visual_uncertain\": true, \"review_status\": \"ready\"}",
    "facebook": "https://www.facebook.com/AllSmilesDentalCareCalgary",
    "first_seen_search_id": 108,
    "future_timing_at": null,
    "generated_message": "Hi All Smiles Dental Care,\n\nWhile reviewing your site, I noticed the only CTA is a generic \"Contact\" button \u2014 no appointment-specific language, no urgency, which makes the next step less clear for visitors.\n\nYour 342 reviews and 4.7-star rating are strong, but that credibility isn\u0027t paired with anything that reinforces action near the CTA.\n\nThe first change I\u0027d test: replace \"Contact\" with \"Book Your Appointment Today\" above the fold, alongside your review score.\n\nIf useful, I can send the first CTA change I\u0027d test.",
    "generated_outreach_email": "Hi All Smiles Dental Care,\n\nWhile reviewing your site, I noticed the only CTA is a generic \"Contact\" button \u2014 no appointment-specific language, no urgency, which makes the next step less clear for visitors.\n\nYour 342 reviews and 4.7-star rating are strong, but that credibility isn\u0027t paired with anything that reinforces action near the CTA.\n\nThe first change I\u0027d test: replace \"Contact\" with \"Book Your Appointment Today\" above the fold, alongside your review score.\n\nIf useful, I can send the first CTA change I\u0027d test.",
    "google_maps": "https://maps.google.com/?cid=7851783012683682271",
    "google_place_id": "ChIJtXTvJZdocVMR3xF1rAwj92w",
    "guessed_emails": null,
    "h1_count": 1,
    "h1_text": "HealthySmilesfortheWholeFamily",
    "has_city_in_content": 1,
    "has_city_in_h1": 0,
    "has_city_in_title": 1,
    "has_clear_cta": 1,
    "has_pricing": 1,
    "has_service_keyword": 0,
    "has_testimonials": 0,
    "has_website": null,
    "id": 1036,
    "impact_summary": "All Smiles Dental Care has a strong foundation \u2014 competitive pricing, extended hours, and 342 Google reviews at 4.7 stars \u2014 but the homepage is underconverting because its primary CTA is weak and mislabeled, social proof is entirely absent from the page despite abundant real evidence existing off-site, and page speed issues risk both user drop-off and local SEO ranking loss. Fixing these three issues in priority order would directly increase booked appointments from new family and emergency patients searching in NW Calgary.",
    "industry_normalized": null,
    "insights": "{\"issues\": [{\"problem\": \"The primary navigation CTA is labeled \u0027Contact\u0027 instead of a high-intent action word, and the homepage CTA ticker rotates generic feature badges without a dominant, singular conversion prompt above the fold.\", \"evidence\": \"visible: The homepage CTA text extracted is \u0027Contact\u0027 in the nav, while the hero section shows \u0027Book Online\u0027 and a phone number as secondary elements. structural: contact_form_present is false and phone_cta_present is false, confirming no sticky or inline click-to-call or embedded booking form is confirmed present. external: With 342 reviews and a 4.7 rating, this clinic has strong trust signals that are not being leveraged at the moment of peak intent on the hero.\", \"impact\": \"A visitor landing here likely thinks: \u0027I need a dentist now but I have to hunt for how to actually book.\u0027 Instead of a generic \u0027Contact\u0027 nav label, high-converting dental sites use a high-contrast sticky \u0027Book Now\u0027 button paired with a one-tap phone CTA visible at all scroll depths. This causes visitors to hesitate and leave before converting, resulting in lost bookings and emergency care calls that go to competing clinics.\", \"fix\": \"Replace the nav \u0027Contact\u0027 CTA with \u0027Book Online\u0027 in a high-contrast color (e.g., green or brand accent against white nav). Add a persistent sticky header bar on mobile that shows both \u0027Book Online\u0027 and \u0027Call 403-777-3567\u0027 as tappable buttons. Ensure the hero has one singular primary CTA button above the fold, not two competing equal-weight buttons.\", \"priority\": \"HIGH\", \"category\": \"conversion\"}, {\"problem\": \"No visible social proof or patient testimonials are surfaced on the homepage despite the business holding 342 Google reviews at a 4.7-star rating, leaving the trust gap unfilled at the most critical decision point.\", \"evidence\": \"structural: testimonial_evidence field is empty string, confirming no testimonial content was extracted from the homepage. external: All Smiles Dental Care has 342 reviews at 4.7 stars on Google, which is a statistically significant and highly persuasive trust asset that is not clearly visible on the homepage. structural: schema_local_present is false, meaning Google review schema is not being used to reinforce trust in both on-page and search result contexts.\", \"impact\": \"A visitor landing here likely thinks: \u0027This looks fine, but how do I know other families actually like this place?\u0027 Instead of relying on feature badges alone, high-converting dental sites use a visible star-rating widget, a rotating testimonial carousel with patient first names, and a Google review count badge directly below the hero headline. This causes visitors to not trust the clinic enough to commit to booking, resulting in lost new patient leads who convert at a competitor with visible reviews.\", \"fix\": \"Embed a Google Reviews widget or hardcode 3 to 5 real patient testimonials with first name, star rating, and a short quote directly below the hero section. Add a trust bar showing \u00274.7 Stars | 342 Google Reviews\u0027 with the Google logo. Implement LocalBusiness schema with aggregateRating to populate star ratings in search results and reinforce trust before the click.\", \"priority\": \"HIGH\", \"category\": \"trust\"}, {\"problem\": \"Page load is burdened by 29 scripts and 21 images including 1 blocking script and 3 images without lazy-loading, creating a speed and Core Web Vitals risk that damages both user experience and local SEO ranking on mobile.\", \"evidence\": \"structural: speed_evidence confirms 29 scripts, 21 images, 1 blocking render script, and 3 images without lazy-loading on the homepage. structural: mobile_friendly is true, but script bloat and non-lazy images directly conflict with Google\u0027s mobile-first CWV scoring. external: Calgary dental search is a competitive local market where page speed is a tiebreaker ranking factor and directly affects bounce rate for mobile users on LTE or slower connections.\", \"impact\": \"A visitor landing here likely thinks: \u0027This page is slow \\u2014 maybe this dentist is not professional or up to date.\u0027 Instead of loading all scripts synchronously, high-converting dental sites defer non-critical scripts, lazy-load all below-fold images, and achieve a First Contentful Paint under 1.5 seconds. This causes visitors to leave before the page fully renders, resulting in lost emergency care calls and new family patient bookings from mobile search traffic.\", \"fix\": \"Audit and defer or async-load all non-critical third-party scripts. Add loading=\u0027lazy\u0027 attributes to the 3 identified non-lazy images and any other below-fold images. Minify and combine CSS and JS bundles. Use a CDN for static assets and enable browser caching. Target a Google PageSpeed mobile score above 75 to protect local map pack rankings and reduce mobile bounce rate.\", \"priority\": \"MEDIUM\", \"category\": \"ux\"}], \"summary\": \"All Smiles Dental Care has a strong foundation \\u2014 competitive pricing, extended hours, and 342 Google reviews at 4.7 stars \\u2014 but the homepage is underconverting because its primary CTA is weak and mislabeled, social proof is entirely absent from the page despite abundant real evidence existing off-site, and page speed issues risk both user drop-off and local SEO ranking loss. Fixing these three issues in priority order would directly increase booked appointments from new family and emergency patients searching in NW Calgary.\", \"priority\": \"high\", \"email_body\": \"Subject: 3 Quick Fixes That Could Get All Smiles Dental Care More Bookings This Month\\n\\nHi,\\n\\nI took a close look at the All Smiles Dental Care website and found three specific issues that are likely costing you new patient bookings right now \\u2014 especially from mobile users searching for a family or emergency dentist in NW Calgary.\\n\\nHere is what I found:\\n\\n1. YOUR MAIN CALL-TO-ACTION IS MISLABELED (High Priority)\\nYour nav shows \u0027Contact\u0027 as the primary CTA, but patients in buying mode want to see \u0027Book Online\u0027 or \u0027Call Now\u0027 \\u2014 not a generic contact label. High-converting dental sites use a sticky high-contrast booking button visible at every scroll depth. Right now, patients have to hunt for how to actually book, and many leave before they find it.\\n\\n2. YOUR 342 GOOGLE REVIEWS ARE NOT ON YOUR HOMEPAGE (High Priority)\\nYou have 342 reviews at 4.7 stars \\u2014 that is a powerful trust asset \\u2014 but none of it appears on your homepage. New patients deciding between you and a competitor will not see this social proof. Adding a review widget and a simple star-count badge below your hero could meaningfully increase conversions from cold traffic.\\n\\n3. PAGE SPEED IS HURTING MOBILE USERS AND YOUR RANKINGS (Medium Priority)\\nYour homepage loads 29 scripts and 21 images, including a render-blocking script and 3 images without lazy-loading. This slows your page for mobile users \\u2014 exactly the people searching \u0027dentist near me\u0027 on their phones \\u2014 and it can hurt your Google local rankings over time.\\n\\nThese are all fixable quickly and do not require a full redesign.\\n\\nWould you be open to a 15-minute call to walk through exactly how to address each one? I can show you specific examples from other dental clinics in Calgary that have seen more bookings after making these changes.\\n\\nLooking forward to hearing from you.\"}",
    "insights_attempts": 1,
    "insights_completed_at": "2026-06-23 18:54:31",
    "insights_last_error": null,
    "insights_locked_at": null,
    "insights_locked_by": null,
    "instagram": "https://www.instagram.com/all_smiles_dental_care",
    "js_contact_attempted": 0,
    "js_contact_checked_at": null,
    "js_contact_error": null,
    "js_contact_status": "skipped",
    "last_analyzed_at": "2026-06-23 18:55:02",
    "last_contact_enriched_at": "2026-06-23T18:20:56+00:00",
    "last_error": null,
    "last_operator_action": null,
    "last_operator_action_at": null,
    "last_operator_actor": null,
    "last_reply_classified_at": null,
    "lead_identity": "36641bcb35507364abc38663a1e39f074de02189",
    "legacy_score": null,
    "loss_reason": null,
    "manual_override": 0,
    "meeting_booked_at": null,
    "memory_context": {
      "business_memory_id": 758,
      "business_suppressed": false,
      "business_suppression_reason": null,
      "business_uuid": "785fd4c1-a414-46de-a547-abc8bd99fcbd",
      "contact_suppressed": false,
      "contact_suppression_reason": null,
      "cooldown_until": null,
      "prior_bounce_count": 0,
      "prior_open_count": 0,
      "prior_reply_count": 0,
      "prior_sent_count": 1,
      "prior_unsubscribe_count": 0
    },
    "message_attempts": 1,
    "message_completed_at": "2026-06-23 18:55:02",
    "message_failed": 0,
    "message_generated_at": "2026-06-23 18:55:02",
    "message_last_error": null,
    "message_locked_at": null,
    "message_locked_by": null,
    "message_safety_issues": "{}",
    "message_safety_status": "PASS",
    "message_status": "message_ready",
    "message_type": "ai",
    "meta_description": "NW Calgary dentist in Country Hills: family, cosmetic \u0026 emergency dentistry, Invisalign\u00ae, implants, extended hours, direct insurance billing. Serving Hamptons, Panorama Hills \u0026 NW communities. Call 403-777-3567.",
    "meta_description_present": null,
    "meta_title": "All Smiles Dental Care | Family Dentist in NW Calgary",
    "mobile_friendly": 1,
    "name": "All Smiles Dental Care",
    "no_email_reason": null,
    "normalized_address": "5149 country hills blvd nw 206",
    "normalized_name": "all smiles dental care",
    "normalized_phone": "4037773567",
    "open_count": 0,
    "open_tracking_token": "5710b141199c44f7b74f27f0746b542a",
    "opened_at": null,
    "operational_eligibility": null,
    "opportunity_score": null,
    "opportunity_type": null,
    "outreach_insight": null,
    "outreach_message": "Hi All Smiles Dental Care,\n\nWhile reviewing your site, I noticed the only CTA is a generic \"Contact\" button \u2014 no appointment-specific language, no urgency, which makes the next step less clear for visitors.\n\nYour 342 reviews and 4.7-star rating are strong, but that credibility isn\u0027t paired with anything that reinforces action near the CTA.\n\nThe first change I\u0027d test: replace \"Contact\" with \"Book Your Appointment Today\" above the fold, alongside your review score.\n\nIf useful, I can send the first CTA change I\u0027d test.",
    "outreach_message_id": "\u003cfe6e13e8-434a-4589-98b2-e6401e65d866@lead-engine\u003e",
    "outreach_status": "sent",
    "outreach_subject": "Your CTA is hard to act on",
    "package_quality_class": null,
    "package_quality_score": null,
    "page_speed_score": 90,
    "phone": "(403) 777-3567",
    "phone_cta_present": null,
    "pipeline_stage": "New",
    "platform_type": null,
    "pricing_evidence": "Implants \u0026 Crown from $3,000 Free Denture Consultation 0% Financing Available Direct Insurance Billing Same-Day Emergency Care Invisalign\u00ae Clear Aligners Extended Hours Evenings...",
    "proposal_sent_at": null,
    "proposal_status": null,
    "proposal_status_at": null,
    "qualification_class": "QUALIFIED",
    "qualification_reason": "in-market for searched vertical",
    "rating": 4.7,
    "reconciliation_json": "{\"visual_headline\": \"HealthySmilesfortheWholeFamily\", \"headline_confidence\": \"low\", \"visual_cta_text\": \"likely Contact\", \"cta_confidence\": \"low\", \"visual_reviews_visible\": true, \"reviews_confidence\": \"low\", \"visual_trust_visible\": false, \"trust_confidence\": \"low\", \"visual_uncertain\": true}",
    "reconciliation_status": "visual_uncertain",
    "referral_business_name": null,
    "referral_contact_email": null,
    "replied_at": null,
    "reply_classification": null,
    "reply_classification_confidence": null,
    "reply_count": 0,
    "revenue_amount": null,
    "revenue_currency": null,
    "review_attempts": 1,
    "review_completed_at": "2026-06-23 18:54:48",
    "review_count": 342,
    "review_issue_normalized": "missing-or-weak-cta",
    "review_last_error": null,
    "review_locked_at": null,
    "review_locked_by": null,
    "review_status": "approved",
    "routing_label": null,
    "scheduled_send_at": null,
    "schema_local_present": null,
    "schema_present": 1,
    "score": null,
    "score_breakdown": null,
    "screenshot_captured_at": "2026-06-23 18:36:09",
    "screenshot_desktop": null,
    "screenshot_mobile": null,
    "screenshot_path": null,
    "screenshot_status": "failed",
    "search_id": null,
    "sent": 1,
    "sent_at": "2026-06-27 17:58:14",
    "seo_score": 90,
    "service_keyword_hits": null,
    "service_summary": "Healthy Smiles for the Whole Family",
    "service_type": "",
    "socials": "{\"instagram\": \"https://www.instagram.com/all_smiles_dental_care\", \"facebook\": \"https://www.facebook.com/AllSmilesDentalCareCalgary\"}",
    "source": "adaptive_market_crawler",
    "speed_evidence": "I counted 29 scripts and 21 images on the homepage (1 blocking scripts, 3 images without lazy-loading).",
    "speed_score": 90,
    "ssl": 1,
    "ssl_present": null,
    "stage": "New",
    "subject_variant": "A",
    "suppressed_at": null,
    "suppression_reason": null,
    "testimonial_evidence": "",
    "tier": null,
    "title_present": null,
    "unsubscribe_token": "89069d0a3fcb47379a1a3d8fdf8ec8fb",
    "viewport_present": null,
    "website": "https://www.allsmilesdentalcare.ca/",
    "website_platform_normalized": null,
    "wrong_contact": 0
  },
  "message_health": {
    "analysis_error": "",
    "message_failed": false,
    "message_last_error": "",
    "message_safety_issues": {},
    "message_safety_status": "PASS",
    "message_status": "message_ready"
  },
  "operational": {
    "blockers": [
      "Already sent",
      "Not outreach_ready (current display status: sent)"
    ],
    "operational_eligibility": "CANNOT_SEND"
  },
  "package_quality": {
    "component_scores": {
      "agency_penalty": 0,
      "email_reliability": 15,
      "evidence_quality": 20,
      "expert_confidence": 10,
      "factual_precision": 5,
      "issue_strength": 14,
      "message_quality": 15,
      "review_consistency": 10,
      "target_qualification": 10,
      "tone_safety": 5
    },
    "notes": [],
    "package_quality_class": "ELITE",
    "package_quality_score": 100
  },
  "review": {
    "confidence_inputs": {
      "clarity": 2,
      "classifier_confidence": 1,
      "evidence_count": 2,
      "screenshot_used": false
    },
    "evidence": [
      "The only detected CTA is \u0027Contact\u0027 \u2014 a passive, low-urgency label that gives no incentive or direction (e.g., no \u0027Book Appointment Today\u0027 or \u0027Schedule Free Consultation\u0027), making it easy for visitors to defer action.",
      "Despite 342 reviews and a 4.7 rating \u2014 strong social proof \u2014 there is no visible trust badge, certification, or urgency trigger (e.g., \u0027Accepting New Patients\u0027) paired with the CTA to convert that credibility into immediate bookings."
    ],
    "expert_confidence": 10,
    "impact": "A dental site\u0027s primary conversion goal is appointment bookings. A generic \u0027Contact\u0027 CTA with no appointment-specific language or urgency means high-intent visitors \u2014 who are ready to book \u2014 have no clear next step, directly reducing new patient acquisition.",
    "primary_issue": "missing or weak CTA",
    "recommended_angle": "Replace \u0027Contact\u0027 with a high-intent CTA button such as \u0027Book Your Appointment Today\u0027 placed prominently above the fold, paired with the 4.7-star / 342-review social proof and an \u0027Accepting New Patients\u0027 trust signal to create urgency and reduce friction.",
    "reconciliation": {
      "cta_confidence": "low",
      "headline_confidence": "low",
      "reviews_confidence": "low",
      "trust_confidence": "low",
      "visual_cta_text": "likely Contact",
      "visual_headline": "HealthySmilesfortheWholeFamily",
      "visual_reviews_visible": true,
      "visual_trust_visible": false,
      "visual_uncertain": true
    },
    "review_status": "ready",
    "visual_uncertain": true
  },
  "sendability": {
    "approval_ok": false,
    "approval_reason": "Lead is not in outreach_ready status.",
    "approve_for_send_allowed": false,
    "blockers": [
      "Already sent",
      "Not outreach_ready (current display status: sent)"
    ],
    "can_send_core": false,
    "display_status": "sent",
    "eligibility_label": "NOT SENDABLE",
    "has_message": true,
    "has_subject": true,
    "reject_action_allowed": false,
    "review_action_allowed": false,
    "review_approved": true,
    "send_action_allowed": false,
    "send_approved": true,
    "sendable_email": true,
    "transport_ready": false,
    "warnings": []
  }
}