New Wave CPA
nevin@newwavecpa.com • Saskatoon
opened
- Search Context
- Accountant / Saskatoon
- Approved For Send
- 1
- Delivery Status
- opened
- Scheduled Send
- 2026-06-20 02:20:06
- Sent At
- 2026-06-20 02:23:38
- Opened At
- 2026-06-22 13:31:48
- Replied At
- —
- Bounced At
- —
- Opens
- 1
- Replies
- 0
- Bounces
- 0
- Clicks
- 0
Sent Email
Subject: Your CTA is hard to act on
Hi New Wave CPA — while reviewing your homepage, I noticed the primary above-the-fold CTA reads "Learn more," which makes the next step less clear for visitors ready to engage with a CPA firm.
For a high-consideration service, a direct action like "Book a Free Consultation" would create less friction than a passive button.
Your 5.0 rating across 36 reviews is also absent above the fold, leaving that CTA unsupported by any credibility signal.
The first change I'd test: swap "Learn more" for "Book a Free Consultation" and place your review count directly beside it.
If useful, I can send the first CTA change I'd test.
Outreach Event Timeline
sent
2026-06-20 02:23:38
{
"message_id": "\u003c61a8631d-3309-4c74-9e0d-3e99234b70fb@lead-engine\u003e",
"subject": "Your CTA is hard to act on",
"subject_variant": "B",
"token": "ea7318631f1e4b289667d451f7ed531d"
}
open
2026-06-22 13:31:48
{
"subject_variant": "B"
}
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