Outreach Email
Subject: quick thing on your site roto
Roto Rooter Moose Jaw has a conversion gap around the headline on the homepage.
Instead of the headline "Roto-RooterMoose Jaw, SK", high-performing sites use a clear value headline tied to Moose Jaw.
A visitor landing here likely thinks: "I still do not know why I should choose this company."
This causes visitors to hesitate and leave before contacting you, which usually means visitors can hesitate instead of contacting the business.