Outreach Email
Subject: quick thing on your site culligan
Culligan of Regina has a conversion gap around the headline on the homepage.
Instead of the headline "Culligan of Regina, SK", high-performing sites use a clear value headline tied to Regina.
A visitor landing here likely thinks: "I still do not know why I should choose this company."
This causes visitors to hesitate and leave before contacting you, which usually means visitors can hesitate instead of contacting the business.