Outreach Email
Subject: small issue on your homepage
Hi Excelsior Mechanical — your 137 five-star reviews are your strongest sales asset, but they're invisible to every visitor who lands on your site.
Your headline claims "Experience the Excelsior Difference," yet no ratings, badges, or testimonials appear near your booking form to prove it. Instead of an unsupported brand claim, high-performing HVAC sites place star ratings and review counts directly beside their CTA. A visitor landing here likely thinks: "Why should I trust these people over the next result?" This causes visitors to hesitate and leave, costing you booked calls daily.
Worth a 15-minute look — want me to show you exactly where to add this?