Duke Sewer Service has an exceptional reputation — 514 reviews at 4.9 stars — but the homepage hides it, doesn't mention Regina where Google can find it, and offers no way to contact the business except by phone. The result is that high-intent Regina homeowners searching right now are calling competitors instead.
Your 514 reviews and 4.9-star rating — your single strongest selling point — are hidden behind a navigation link called 'Customer Reviews' that most visitors never click. A homeowner landing on your homepage right now sees 'Fast & Reliable Service' and nothing else backing that up.
When someone is comparing you to another Regina sewer company, they need a reason to trust you in the first 10 seconds. A competitor who shows their star rating and review count up front wins that comparison. You have 514 people vouching for you and you're keeping them in a back room.
Put '4.9 Stars — 514 Regina Homeowners' directly on your homepage, visible without scrolling or clicking anything. Pull in two or three short quotes from real reviews. This one change turns your biggest competitive advantage into the first thing every visitor sees.
Your page title reads 'Duke Sewer Service | Replacement Repair Clogged Blocked Drains' — Regina doesn't appear anywhere in it. When someone in Regina types 'sewer repair Regina' or 'drain clearing Regina' into Google, your page is essentially invisible for those searches because nothing ties you to that city in the places Google uses to decide who to show.
Regina homeowners searching for exactly what you do right now are finding and calling your competitors instead. Those aren't long-shot searches — they're high-intent, I-have-a-problem-today searches, the exact customer you built this business to serve. They're going elsewhere.
Change your page title to something like 'Sewer & Drain Repair in Regina | Duke Sewer Service' and make sure your main homepage headline also says Regina prominently. This is the single fastest way to start appearing when Regina homeowners search for sewer help.
The only way to reach Duke Sewer Service is by phone. There is no contact form anywhere on the site. For a customer dealing with a sewer emergency at 9 PM who isn't ready to call yet — or who is at work and can't talk — there is no option but to leave and find someone who makes it easier to reach out.
Some customers, especially first-timers, want to send a quick message before committing to a call. With no form, those people bounce to a competitor who gives them that option. You're also missing every customer who found you outside business hours and wanted to leave their details for a callback.
Add a simple contact form to your Contact Us page with just three fields: name, phone number, and a brief description of the problem. Even a basic 'Request a Callback' form captures leads you are currently losing to competitors who make it easier to take that first step.